Digital Marketing
Data-Driven Marketing Excellence
Master the art and science of digital marketing with a focus on measurable results. This comprehensive program covers every aspect of online marketing—from SEO and content strategy to paid advertising and marketing automation. You'll learn to create data-driven campaigns that generate leads, drive conversions, and deliver ROI across all digital channels.
Duration
4 Months
Salary Range
₹3 - 10 LPA
Level
Beginner to Intermediate
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Certification Options
Prepare for globally recognized certifications that validate your skills
Program Highlights
Core skills and competencies you will develop
Search Engine Optimization (Technical + On-page + Off-page)
Google Ads mastery (Search, Display, Shopping, Video)
Social media advertising (Meta, LinkedIn, Twitter)
Content marketing and copywriting
Email marketing automation
Analytics, attribution, and ROI measurement
Course Curriculum
Comprehensive module-wise breakdown of the program
SEO Mastery
- Keyword research tools
- On-page optimization
- Technical SEO audit
- Link building strategies
- Local SEO
- Core Web Vitals
Paid Advertising
- Google Ads account structure
- Search campaign optimization
- Display and remarketing
- Shopping campaigns
- YouTube advertising
- Bid strategies
Social Media Marketing
- Platform-specific strategies
- Meta Ads Manager
- LinkedIn advertising
- Content calendar creation
- Community management
- Influencer marketing
Analytics & Automation
- Google Analytics 4
- Tag Manager setup
- Conversion tracking
- A/B testing
- Marketing automation tools
- Reporting dashboards
Career Opportunities
Roles you can pursue after completing this program:
Expected Salary Range
₹3 - 10 LPA
*Based on industry standards and experience level
Prerequisites
Basic computer and internet knowledge.
Hands-On Projects
- Complete SEO audit
- Google Ads campaign
- Social media strategy
- Marketing analytics dashboard
Ready to Start Your Journey?
Join thousands of professionals who have advanced their careers with ETI Educom. Enroll now and take the first step towards your goals.